Social Fair (previously GoClimb) is an indoor play centre and rock climbing playground in Coburg that aims to cater for children from every age group, from toddlers to teens.

We are invited to try out their play zones and we have a tonne of fun! Social Fair is one of the tenants in the Lincoln Mills Homemaker Centre on Gaffney Street, conveniently located near Bunnings, Officeworks and other home stores if you need to fit in some shopping.
Inside you’ll find a soft play area for toddlers up to 2 years, a fenced and very tall play zone for kids over 2 years, Clip n Climb climbing walls for kids from 4 years old, an augmented reality climbing wall for children and adults and NinjaX, a obstacle course for people from 120cm tall (around 7 years).




Some of the high and back areas are hard to see from the cafe seating area.

Find Hotels and Airbnbs near Social Fair, Coburg

Clip n Climb sessions run every hour on the hour, with a short briefing before you get to work your way through the 26 climbing challenges.

The walls range from relatively easy (ladder) to very hard, so there’s a something to suit everyone’s skill level.

Wacky Wall is an augmented reality version of indoor climbing where players (playing solo or competing against others) see different objects appear as they climb.

The NinjaX obstacle course is very hard and I think more suitable for teens and adults than kids, even those over 120cm. I’m not sure kids would necessarily spend an hour there before moving to something else.

For toddlers GoJnr is a soft playspace which includes a cubby, short slide, small furniture and blocks.

There are also three rooms for parties, corporate events and weekly events for preschoolers and primary school kids.

During school terms Social Fair hosts different activities during the week. WonderPlay are creative and sensory classes for parents and pre-schoolers – choose between weekly Creative & Messy Play classes or Interactive Music Sessions. Pay casually ($10) and there is optional access to the awesome play zones before and after the sessions for only $5, making it a really good value morning out! You can also book for a term for $150 for 10 weeks including play zone access.
For school-age kids there is an after school drop-off program. Prep to Grade 3 kids get access to the climbing challenges and playground plus a snack and drink. Grade 4 to Grade 6 kids also get to go on the NinjaX course along with the climbing walls and playground. Sessions are $25 per session and $200 for 10 week term. There is a sibling discount of 10% for the second child and 15% for the third child. Bookings are essential.
Social Fair is already proving to be a popular venue for local families as there’s not a lot of places like it in Melbourne’s north. They’re hoping to expand to other locations (most likely also in Melbourne’s north) in the future.
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Click here for more places to take babies and toddlers in Melbourne
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HOT Tips:
- Suitable for toddlers;
- Suitable for older kids;
- Onsite cafe Mr Lincoln;
- Climbing is for children 4+ years;
- Dedicated area for toddlers;
- NinjaX is more suitable for older kids and teens; Free parking;
- Toilets with change facilities;
- Weekdays during school hours there are WonderPlay classes – music or messy play;
- Party venue.
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